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This conference is made possible by the generous support of Montclair State University, the Geraldine R. Dodge Foundation and the John S. and James L. Knight Foundation.
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Friday, April 25 • 12:00pm - 1:00pm
The Art and Science of Going Viral

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Going viral isn't just about cute videos and clever headlines. It takes optimization, through tools and content-tuning, for the audiences you want to reach on the platforms you want to reach them. Hear from the gurus of social content about their formulas for viral success.  

Moderators
avatar for Christine Lemesianou

Christine Lemesianou

Associate Director, SCM, Montclair State University
Dr. Christine A. Lemesianou is the Associate Director of the School of Communication and Media and an Associate Professor of Communication Studies. She has taught undergraduate and graduate courses in public and organizational relations, persuasion and new media, public speaking, research methods and globalization and has a strong interest in creating innovative pedagogical practices. Her research agenda is interdisciplinary and some of her... Read More →

Speakers
avatar for Dean Praetorius

Dean Praetorius

Senior Editor, The Huffington Post
Dean Praetorius is currently a Senior Editor at The Huffington Post, overseeing both the site's social media endeavors as well as a team of editors responsible for creating viral content and covering breaking news. A Boston College graduate and Long Island native, Dean has worked with a number of influential media outlets through the years, including ABC News, Vh1, and the now defunct New York Sun.Before joining the Huffington Post team at the... Read More →
avatar for Jen Wolosoff

Jen Wolosoff

Director, Partner Education & Development, BuzzFeed
Jen Wolosoff is BuzzFeed's Director of Partner Education & Development, where she leads BuzzFeed University. Her focus is to educate the global market and BuzzFeed's partners on content creation and social advertising. Jen has been the key architect in shaping the program's workshops and webcasts. She was BuzzFeed's first Account Manager and helped build the team while working with their premier clients. Prior to joining BuzzFeed, Jen... Read More →
avatar for Katharine Zaleski

Katharine Zaleski

CoFounder + President, PowerToFly
Katharine Zaleski is the Co-Founder and President of PowerToFly, the global platform that matches businesses with women who can work from anywhere. Since launching in August, 2014, PowerToFly has enabled over 70,000 women across 143 countries to connect with Fortune 500 companies and fast-growing startups. | | Katharine got her big break at the age of twenty-four when she was hired to be the sixth employee of the Huffington Post where... Read More →


Friday April 25, 2014 12:00pm - 1:00pm
MSU Conference Center: Main Ballroom University Hall, 1 Normal Avenue, Montclair, NJ

Attendees (16)